About

A technologist who speaks the language of business

I can discuss traffic decryption at packet level, then explain the money, risk and decision to an executive. I change the language for the audience without changing the technical meaning.

Denis Batrankov

Career

Every time, the technology came before the market was ready for it

WhenWhereWhat I did
From 1997RSNETI protected the network that gave Russian federal agencies access to the internet. I set up the first firewalls there, before the words NGFW and IPS existed.
InformzashchitaI taught at the training centre. This is where the second part of my working life began: explaining difficult things so that people can use them later.
2007IBMI developed IBM Security after IBM bought Internet Security Systems: Proventia IPS, security scanners, vulnerability management.
HP Enterprise SecurityTippingPoint IPS and ArcSight SIEM — detection together with event correlation, for large companies.
2014–2022Palo Alto NetworksEight years building the NGFW business in Russia, when almost nobody was buying one, and also XDR, Zero Trust and SASE. Today every company wants an NGFW.
Positive TechnologiesI developed PT NAD and took part in the launch of PT NGFW — from building the market to the first installations.
NowOwn practiceSecurity and AI security consulting, corporate training, a course on how to present and sell from the stage, moderation, and the Network Security conference.

Results you can check

Three results you can check yourself

Two first places in "Sell it in 3 minutes"

Both times, all six CISOs on the jury said they would buy. It is a live contest, and the judges are the people who control the budget.

Winner of the 2005 SecurityLab article contest

My article "Can you tell f from ph?" won the summer contest and is still useful today. Since 2004 I have won six prizes in article contests, three of them first place.

Anti-APT Group won "Our Game"

I built and led the team that competed against the rest of the Russian security industry.

Education: Institute of Cryptography, Telecommunications and Computer Science (engineer-mathematician) and RANEPA (management, Executive MBA). I am also a qualified English translator, so I write and speak English myself, without help.

Next step

That is enough about me. Tell me about your problem

You do not need a brief or special terms to start: just write what should change after we work together.